Artist Case Study: Jonny Glenn

Who: I assist Jonny Glenn with his artist development, social strategy, and creative marketing. I advise him on his song production, creative direction, and release strategies. To date, I have helped develop his fanbase online and regionally, resulting in over 1.5 million streams, 30,000+ monthly Spotify listeners, and show opportunities with acts such as Young the Giant.

Role: Consultant

When: Current

Responsibilities: Consulted on artist management, development, creative direction, and marketing. Assisted in developing streaming strategies, brand creative direction, and artist collaborations.

Notable Achievements:

  • 1,500,000+ Spotify streams to date (with only 3 original songs available)

  • High of 50,000 monthly Spotify listeners in 2018 (currently @ 22,000)

  • Interviewed on The Party Podcast along side Fetty Wap

  • 200,000+ plays on Soundcloud (with only 3 original songs available)

  • Sold out shows across New England